Meta Ads Manager

Meta's tool for running ads on Facebook and Instagram.

Marketing & SEO

How we use Meta Ads Manager

Meta Ads Manager runs advertising on Facebook, Instagram, Messenger and WhatsApp. Ads can be targeted by location, interests and behaviour, and retargeting reaches people who already visited your website or engaged with your page.

How we use Meta Ads Manager

  • Creating campaigns for awareness, leads and e-commerce sales on Facebook and Instagram.
  • Designing image and video ad creatives in your brand style.
  • Setting up the Meta Pixel and Conversions API for accurate tracking.
  • Running lead-form and click-to-WhatsApp campaigns for local businesses.

When Meta Ads Manager is the right choice

Meta ads work well for visual products, local services and building demand among people who are not yet searching. For buyers actively searching for a service, Google Ads usually converts better, and many businesses use both.

Related: SEO & digital marketing, Google Ads, Google Tag Manager. Talk to our team about your project.

Frequently asked questions

What is the Conversions API?

It sends conversion events from your server to Meta, improving tracking accuracy when browsers block cookies. It works alongside the Meta Pixel.

Can ads start a WhatsApp chat?

Yes. Click-to-WhatsApp ads open a conversation with your business, which works well for local services and quick enquiries.

Can ads target people who visited my website?

Yes. Retargeting audiences built from website visitors or page engagement can be shown reminder ads, subject to your consent and privacy settings.

Official Meta Ads Manager website

Need a Meta Ads Manager team?

Tell Softgarvik Technologies what you want to build. We reply within one working day with next steps and a free quote.